Is Cross linking bad?

Once you’ve started your local SEO effort, the next stage is more aligned with the rest of SEO – creating content for your audience. In this case, we’re looking to create content of interest to a local reader. As you create content for your website, link to other pages …

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Google My Business/Google Maps Listing and Bing Places

There is still a correlation between high rankings and the amount of backlinks, but this trend will continue to decrease moving forwards. Try to ensure the key phrase is an exact match to what the searcher will type into a search engine. This means phrasing your keywords in a conversational …

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What is that page’s PA (page authority)?

With content being king, SEO may as well be queen. They both play an integral role in getting your message out and building your following. Companies that repeatedly add links to directories are also more likely to be seen as spamming, which raises automatic red flags with the search engines …

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Be Mobile Friendly

Gaining backlinks is tough, as it involves convincing a website to share your website with their audience. It’s a hustle to pitch your proposition to these websites, which usually is a guest post, sponsored link or asking if they would link to a resource on your site. There was …

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Make sure your website is indexed in Yahoo

Every market, every vertical, even every product has a unique SEO landscape. Patience and persistence will play key roles in your success. Google guidelines are very strict and sites operating outside of current recommendations can receive a Google penalty. SEO needs to be done correctly and in competitive arenas it …

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How does web design and development affect marketing?

Don’t stuff content with keywords – it’s just awful to read. Yes, you’ll probably boost rankings for a short time, until Google blacklists you, and in the interim once you do get a potential customer on your site, they’ll click off within seconds. People buy from people …

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Track Desktop and Mobile Analytics and Metrics Separately

Markup logos, images, addresses, phone numbers, business name, type of business, reviews, prices, software, and anything else that’s relevant to the site. Clients will thank you and visitors will appreciate it. When writing your content, be realistic about the chances of that content to rank. If you are in …

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The most important part of SEO is creating content

There are a number of tools that let you check how many links are pointing to a site and what the authority of those pages are. Unfortunately none of them are perfect — the only way to know what links are pointing to your site is to have crawled those pages …

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Number of linking root domains

If you haven’t done it before, this is the year to get a professional SEO service on board. Local SEO can be particularly difficult to get right. Google has built a giant database of hundreds of trillions of webpageswhich its algorithm then analyzes and ranks. It does this by …

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Find out who is linking to your site

TD-IDF means that content should include different phrases and that some of those phrases should appear more frequently than others. Mobile SEO is a challenge for digital marketers. The screen being small and of low resolution hinders searches from scrolling down to the bottom of a page, let alone be …

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Boost Dwell Time

One of the most important steps when starting with SEO is to align it with your wider goals. It’s useful to set initial goals for what you want to achieve with your content to explore how to involve SEO in the process. The more pages you have give you …

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