Build local relationships with site owners

Visiting a website and sticking in your credit card details in return for thousands of links remains an option but presents a greater risk than ever before. Mobile SEO is a challenge for digital marketers. The screen being small and of low resolution hinders searches from scrolling down to the …

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To invest in SEO or pay for AdWords?

Some sites have the same URL for both desktop and mobile content, but change their format according to User-agent. In other words, both mobile users and desktop users access the same URL (i.e. no redirects), but the content/format changes slightly according to the User-agent. Customized information will make …

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What effect does backlink indexing have?

Looking at statistics behind applicable keywords will reveal traffic rates and competition levels, helping you better understand the terms and topics that most interest your prospects. Content marketing has always been crucial but it is no longer enough to research several industry keywords, place them on your blog and rely …

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The most time consuming aspect is link building

Personalization is one of the most talked about frontiers in search. Link building isn’t dead. Not by a long shot. To rank locally it is critical to set up a Google My Business Account. Once you have signed up and submitted your business details you will be sent a …

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Focus more on Brand building

Many webmasters see Panda as a type of Google penalty—but it's not, really. Panda is a collection of measurements Google is taking of your web pages to try and give your pages a rating on how happy users are likely to be with those pages. If you ever start …

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Optimize page titles

The traffic information from different search engines helps you make timely changes in the semantic core, and allocate budget and efforts to promote the significant keywords only. Looking at statistics behind applicable keywords will reveal traffic rates and competition levels, helping you better understand the terms and topics that most …

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Add valuable insight to your content

If your site doesn't load properly on mobile platforms, then you're wasting your time with SEO. You need a site that's responsive. It needs to work properly on desktop and mobile, and it needs to load quickly. Content is king when it comes to SEO. You can’t have an …

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Strive to create 10x content

If the Google bot goes through your website and manages to access all sub-pages within just a few clicks, it can use its limited crawl budget to scan and index more pages. Optimizing the click path pays off for both usability and search engine crawling! Keyword cramming is old news …

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What is Keyword Research?

Even though it seems logical, initially, to strive for a ranking using high-traffic keywords and terms, this will most likely result in a lot of frustration and wasted resources. Moreover, the traffic that you will get from a highly competitive keyword, will probably be of poor quality. Aside from on-site …

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Redirect Attachment URLs To Parent Post

9 out of 10 people users make use of Search Engines to find an answer to their query. When these users type in their keywords/query, the Search Engine’s bots and spiders run their complex algorithms, scan through the giant database that has been crawled and indexed by them …

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It’s a win-win SEO strategy!

When selecting keywords, you should also keep the purpose of your website in mind. Opt for transactional keywords if the main intention is sales, or informational keywords if your website aims to provide readers with important information. What would you type into a search engine to find your business website …

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How do backlinks help SEO?

Search engines are powerful because they provide targeted traffic. Or in other words, search engines bring users that are seeking what you offer or sell. Targeted website traffic provides revenue and exposure like no other channel of marketing. Investing in SEO can have a much higher rate of return when …

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Finding Backlink Opportunities

Take time to write compelling Meta descriptions for all important pages of the site, and for any pages that can be shared socially. Keywords and link building are no longer as impactful as they once were; now, it’s all about creating valuable content. Google and other search engines are …

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Structure your content

SEO isn’t an inherently spammy or unethical form of marketing. In fact, SEO strategies are more effective if you follow the guidelines set out by search engines. If you're a relatively new blog & would be willing to write a blog post for the sake of getting one solid, contextual …

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Define your goals

Getting more traffic is top of mind for any business owner, so the thought of mastering ecommerce SEO has probably crossed your mind once or twice. The world of search is a big one; even if you serve a niche industry, there are hundreds -- or even thousands -- of keywords and …

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